ISSEL news release
For further media information, please contact:
Media Contact:
Mark Charmer
Irena Popovska-Jones
ICONIC
0207 252 3399 / 0870 930 6718
mcharmer@iconicnet.co.uk
ipopjones@iconicnet.co.uk
15 February 2005
Pilot Software and Clickstream Collaborate for Easy Route
to Web Channel Performance Management
Gives customers a reference solution that integrates web
data with performance management software ideal for advanced
Web channel initiatives
Pilot Software Inc., a provider of operational performance
management solutions, today announced that through master
distributor partner ISSEL, it has signed a European partnership
agreement with Clickstream Technologies. Clickstream provides
software that captures data about user behaviour on websites
and other web-based interfaces. Under the agreement, ISSEL
will integrate Pilot’s Web channel performance management
solution with Clickstream’s Datasherpa product.
The agreement enables Clickstream’s Datasherpa customers
to easily leverage Pilot’s Web channel performance
management solutions to unlock the full strategic value of
their web data through a full-featured Web channel performance
management solution. This includes scorecards, dashboards
and reports to manage their resources and ensure activities
are aligned towards the achievement of strategic objectives,
plus advanced Web data collection technology to ensure that
business decisions are based on reliable information.
Pilot Software’s performance management systems enable
businesses to identify and communicate their business objectives
and then track performance against targets and performance
indicators. Working from these business objectives and performance
indicators ensures businesses receive actionable information,
which contrasts with the approach of mining volumes of data
to chance upon nuggets of insight.
Clickstream’s Datasherpa
software automates the collection of data about user activity
on browser-based digital channels
such as websites, intranets, extranets and web-based applications.
It provides more comprehensive and more accurate data than
any other technology, respects users’ privacy, and
feeds data to leading databases and reporting tools in near-real
time. “Working with Clickstream complements Pilot’s
capabilities very well,” said Colin Cooper, director
of ISSEL. “Vital
to our customers’ need to align execution with strategy
is the ability to incorporate data from multiple sources
to quantify activity and achievement. Because Clickstream
only focuses on data collection, the joint offering gives
customers the kind of specific, high-value data collection
needed for advanced Web channel performance management initiatives.”
“Nobody collects data for the sake of it – it
has to inform decision making,” said Titus Suck, Clickstream’s
director of sales and marketing. “Businesses using
Datasherpa can be confident that they are basing their decisions
on accurate, timely information and Pilot Software helps
companies to derive actionable information from the raw data.
Clickstream’s focus is on data gathering technologies.
Our partnerships with companies such as Pilot Software ensure
that customers can choose the most appropriate interface
and reporting tool for their business needs.”
Note to
editors
About Pilot Software
The only dedicated performance management
provider to be named to the 2004 DM Review 100 and a finalist
in the 2005
Codie Awards, Pilot provides award-winning operational performance
management solutions. The culmination of more than 15 years
of development and industry expertise — starting with
the first-ever performance management solution deployed — Pilot's
solutions enable Web channel, customer operations and public
sector organisations to achieve objectives by rapidly aligning
execution with strategy. Pilot's operational alignment framework
includes software components for strategy plans & pathways;
initiative management & prioritisation; scorecards & dashboards;
reports & ad hoc analysis; and modeling & integration.
Customers include The Boeing Company, Coors Brewing Company,
Health Net, Ingersoll-Rand, JetBlue, Pacific Life Insurance,
SMARTpages.com®, Swiss Re, Uno Restaurant and General
Services Administration.
Pilot Software is privately held
with funding from Excelsior Venture Partners III, LLC, a
private equity fund managed
by U.S. Trust; G-51 Capital, a Texas-based venture capital
firm; and individual investors, including management team
members. More information is available at www.pilotsoftware.com.
About ISSEL
ISSEL (Intranet Software Solutions (Europe) Limited)
is a specialist in helping customers maximise the benefits
from
their web investments through the use of web analytics and
performance management technologies. This permits a real
understanding of the impact of internet, intranet and extranet
sites and the return on their investment from online activities
both on and offline. It is the European Master Distributor
for Pilot Software’s web channel products and an ABCE
Associate Subscriber. UK Customers include Informa Group,
Cheapflights, BMJ, Marcus Evans, Net-a-Porter and Gold Medal
Travel. www.issel.co.uk
About Clickstream
Clickstream’s Datasherpa software
automates the collection of data about user activity on browser-based
digital channels
such as websites, intranets, extranets and web-based applications.
It provides more comprehensive and more accurate data than
any other technology, respects users’ privacy, and
feeds data to leading databases and reporting tools in near-real
time. Clickstream does not provide a web analytics tool but
does partner with and provide its data to leading analytics,
reporting and business intelligence platforms.
Clickstream’s
data enables businesses to make accurate decisions that will
improve the customer experience, optimise
digital channel design and content, and maximise return on
investment.
Clickstream Technologies PLC was formed in 1999
and the company’s
head office is in Cambridge, UK. More details at www.clickstream.com
Clickstream
media contact:
Hazel Butters/Sean McManus
Prompt PR
+44 (0)20 8996 1652
hbutters@prompt-pr.com
smcmanus@prompt-pr.com |
