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Features

Pilot HitList is an award-winning web analytics solution, which puts your web data into the context of real business information. It gives you the tools you need to link your web sites with your offline data in an affordable way. In fact, we challenge you to find another product line with the power of Pilot HitList whilst still being this affordable.

See the Detailed HitList feature table

  Gain on-demand insight through a truly accessible, browser-based interface with ad hoc reporting capabilities and pre-defined reports
 

Quickly and easily track key performance indicators with dashboards that prioritize, distill and separate mission critical metrics from inconsequential ones

 

Gauge the true effectiveness of Web initiatives by marrying goals to success metrics with features such as Conversion Manager and Funnel Reporting

  Automatically calculate Web ROI with the Constants Manager that allows financial metrics to be used universally in reports
 

Quickly identify potential obstacles to conversion and discover ways to optimize your Web site with Interactive Path Explorer

 

Gain a more accurate view of customer behavior with unique DataLink™ functionality that connects online and offline data to eliminate data silos

 

Present Web insight through attractive, print-optimized reports or share via scheduled or ad hoc e-mail reports

 

Collect more accurate data using the widest breadth of collection methods including network collection, client tagging, Web server plug-ins and log files

  Store rich, detailed data in the database of your choice and use as a source for other corporate reporting tools or CRM systems
  Protect your Web analytics investment with open, modular architecture that grows with your Web business and effectively integrates with other corporate systems
  Export this data directly to Excel spreadsheets at a click of a button for further analysis

See the Detailed HitList feature table

 

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“As the need for reports across all areas increased, IDS evaluated a range of software before concluding that an upgrade to the enterprise version of Pilot HitList would best fit its needs. We have a competitive advantage because we can meet with funders, say ‘oh yes, we can do that’ and then genuinely deliver it.”

Duncan Edwards
Senior internet information systems officer
Institute of Development Studies (IDS)
Case study


 

 

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